Monday March 18th

9:30am - 9:45am | Retail Reviews and Growing Revenue

Reviews are everywhere, on Amazon, Yelp and Google. According to BrightLocal, 95% of consumers between the ages of 18 and 34 read reviews for local businesses in 2018 and 91% trust online reviews as much as personal recommendations. This session will cover how to handle your positive and critical reviews in order to increase customer loyalty and get new customers.


Speakers: Darnell Holloway | Yelp

Where: Central Hall Lobby

10:00am - 10:15am | Fast & Frictionless: The New Reality for Direct-to-Consumer Brands?

Becoming a true Direct-to-Consumer (DTC) brand means owning the entire customer experience, from discovery to delivery and beyond. However, many brands are failing to deliver on this promise and still accept a level of friction in their buying journey that isn’t compatible with modern consumer expectation. With more than two-thirds of consumers now reporting poor shopping interactions and an unwillingness to return to brands that don’t live up to expectations, customers can and will abandon those brands that don’t deliver seamless end-to-end shopping experiences.

This presentation will delve into why the DTC movement represents a seismic shift for retail, with a majority of brands having plans to launch into DTC or expand their channel over the next year, including major names like Nike and L’oreal. The speaker will explain why the implementation of seamless shopping experiences at all ends of the buying journey must be prioritized, and why those brands that hesitate are likely to find themselves left by the wayside.

You will learn about:

  • Brand and consumer attitudes around DTC
  • The reasoning behind DTC pushback and the risks involved
  • The common friction points in a typical DTC buying journey and how to eliminate them
  • Why optimizing your brand’s DTC experience is an opportunity that cannot be ignored

Speakers: Sara Arthwell | Brightpearl

Where: Central Hall Lobby

10:00am - 11:00am | KEYNOTE: Opening the E-Commerce Black Box: Pricing and Profit Advice for Online Sellers

How do you optimize your business for the three major marketplaces? What are the best ways to optimize a selling strategy for new products, resale, and channel expansion? And how does algorithmic repricing software actually work? Join SellerActive CEO and Co-Founder Jason Harra as he demystifies multichannel e-commerce, demonstrates profit optimization for direct and in-direct competition, and shows how automated repricing technology can help you beat the competition easily and strategically.


Speakers: Jason Harra | SellerActive

Where: Show Floor, C3133

10:30am - 10:45am | Use Existing Technology to Deliver Effective In-Store Marketing

Did you know you can use your physical store’s technology to onboard shoppers to your e-commerce website, loyalty program, social media accounts, and more? Presenting PromoPRNT, an innovative way to use your existing technology to deliver promotions, advertisements, and miscellaneous messages such as now hiring, store hours, and links to your social media pages. With no integration needed, it’s never been easier and more cost-effective to print promotions for shoppers directly at the point of sale. And because PromoPRNT is cloud-based, managing your marketing remotely has been simplified – even if you operate multiple locations!


Speakers: David Salisbury | Star Micronics

Where: Central Hall Lobby

11:00am - 11:15am | How e-commerce businesses can leverage USPS to save time and money

There are many reasons why the USPS is a very appealing alternative to the private carriers for ecommerce businesses who want to provide a positive customer experience while keeping shipping costs under control. In this session, we will discuss how to lower costs on package returns, increase efficiency for international shipping and how using a single full-service technology platform for your shipping needs can increase efficiency for any ecommerce business.


Speakers: Austin Cooper | Stamps.com Endicia

Where: Central Hall Lobby

11:30am - 11:45am | Shipping & Ecommerce: 5 Unexpected Tips to Thrive in 2019 & Beyond

Shipping is among the top ways to help your business thrive in the year ahead – particularly when you consider 95% of Americans shop online each year. With this in mind, managing your shipping priorities to save money on your parcel overhead and increase efficiency in your shipping efforts should top your to-do-list in 2018. From carrier contract negotiations to parcel auditing strategies to utilizing analytics and data to maximize your savings and efforts, you’ll gain practical insight to help your ecommerce business become more successful – and save more money – when it comes to shipping


Speakers: Brian Gibbs | Refund Retriever

Where: Central Hall Lobby

12:00pm - 1:00pm | KEYNOTE: Driving Retail Results Through Culture

In this session, Author Chris Edmonds shares the three keys to creating a purposeful, positive, productive work culture in your retail business. Why should you care about culture? Because culture drives everything that happens in your workplace, for better or worse. If you want customers to be wowed by talented, engaged employees – in every interaction, whether online or offline – you must create an employee experience that validates team member ideas, efforts, and accomplishments plus treats everyone with trust and respect. Edmonds has helped clients around the globe boost employee engagement by 40%, customer service by 40%, and results and profits by 35%. If driving results if what your business needs, this is a keynote experience not to miss! Don’t leave your retail culture to chance! 


Speakers: Chris Edmonds | The Purposeful Culture Group

Where: Central Hall Lobby

1:15pm - 1:30pm | Two Revenue Generating Strategies to Steal From Amazon

If you think Amazon is stealing your business, you’ve got lots of company.  They’re a behemoth that has completely changed how consumers think about shopping. But the truth is, if you’re losing business to them, it is only because you are letting it happen.  Sure, Amazon is gaining market share at a ridiculous rate. BUT you CAN wrangle business back from them by taking a clear-eyed look at what they do… and don’t do. Then, you can grow your sales exponentially without using or even knowing algorithms. Learn exactly how to fill the gaping void left by Amazon and increase your business and your profits right now.


Speakers: Cathy Donovan Wagner | RETAILMavens

Where: Central Hall Lobby

2:00pm - 2:15pm | How to efficiently scale your business with Channel Management Software

The world of e-commerce is growing bigger and more complex every year. Online sellers now have to choose buyer personas to target, which marketplaces to sell on, and which software best suits their needs and ability to scale. With the rapid evolution of Amazon and the growing dominance of sites like Walmart, eBay and more, it’s more important than ever to diversify your business model. Join Tim Bildstein from SellerActive as he takes you through a crash course in multichannel management software, and shows you the tools you need to manage, expand and scale your online selling channels, all from one powerful dashboard.


Speakers: Timothy Bildstein | SellerActive

Where: Central Hall Lobby

2:30pm - 3:30pm | KEYNOTE: eCommerce Shipping: A strategy for growth

Congratulations! You’ve launched your business and things are going well. You’re able to keep up with orders and get everything shipped out to your customer in a timely manner. But, as your business grows, and you need to get more and more orders out the door each day, will your current shipping and fulfillment process be sustainable? Are you using the right shipping mix with carriers that are best suited to your product and customer base? How do you cope with customer expectations of free and fast shipping? Are you selling into the right markets and geographies? How do you compete with the “big” guys? In this session, we will discuss these and other shipping and fulfillment challenges that come with a successful and growing business and we’ll provide tips on how you can get ahead of the curve when planning for future growth.


Speakers: Amine Khechfé | Stamps.com Endica

Where: Show Floor, C3133

2:30pm - 2:45pm | Retail Reviews and Growing Revenue:

Reviews are everywhere, on Amazon, Yelp and Google. According to BrightLocal, 95% of consumers between the ages of 18 and 34 read reviews for local businesses in 2018 and 91% trust online reviews as much as personal recommendations. This session will cover how to handle your positive and critical reviews in order to increase customer loyalty and get new customers


Speakers: Darnell Holloway | Yelp

Where: Central Hall Lobby

3:00pm - 3:30pm | PANEL: Reality Check: Hear From Today's Consumers Beginning as Young as Gen Z in a Q&A Discussion Answering Questions Every Retailer Needs to Know

Get into the minds of your potential customers in this panel discussion led by “Retail 101: The Guide to Managing & Marketing Your Business” Author Nicole Leinbach Reyhle. Expect to hear from customers as young as ten and into their Baby Boomer years with retail-realities revealed that you will not want to miss!


Speakers: 

Nicole Leinbach Reyhle | Retail Minded

Where: Central Hall Lobby

3:45pm - 4:00pm | Your guts vs your data: Where is the truth? Learn how to use your numbers to make more sales in this presentation by a Lightspeed expert.

Learn how to start collecting data effectively, tools you can use, and key metrics you should be looking at when it comes running a more efficient business. Lightspeed will be going over which reports you should be using – and why – in this 15 minute seminar.


Speakers: Caro Jang | Lightspeed

Where: Central Hall Lobby

3:45pm - 4:45pm | KEYNOTE: Fast & Frictionless: The New Reality for Direct-to-Consumer Brands?

Becoming a true Direct-to-Consumer (DTC) brand means owning the entire customer experience, from discovery to delivery and beyond. However, many brands are failing to deliver on this promise and still accept a level of friction in their buying journey that isn’t compatible with modern consumer expectation. With more than two-thirds of consumers now reporting poor shopping interactions and an unwillingness to return to brands that don’t live up to expectations, customers can and will abandon those brands that don’t deliver seamless end-to-end shopping experiences.

This presentation will delve into why the DTC movement represents a seismic shift for retail, with a majority of brands having plans to launch into DTC or expand their channel over the next year, including major names like Nike and L’oreal. The speaker will explain why the implementation of seamless shopping experiences at all ends of the buying journey must be prioritized, and why those brands that hesitate are likely to find themselves left by the wayside. In addition to the presentation, a panel of leading retail experts and successful DTC brands will provide insight and advice on how to successfully transition to DTC or enhance the success of your existing channel.

You will learn about: 

  • Brand and consumer attitudes around DTC
  • The reasoning behind DTC pushback and the risks involved
  • The common friction points in a typical DTC buying journey and how to eliminate them
  • Why optimizing your brand’s DTC experience is an opportunity that cannot be ignored

Speakers: Sara Arthwell | Brightpearl

Where: Central Hall Lobby

4:15pm - 4:30pm | How to Get Your Money from Amazon When It REFUSES to Pay You

Don’t Let Amazon Seize Your Money! You can get your money from Amazon via binding arbitration…and make Amazon pay the costs. Curious how? Learn from Attorney CJ Rosenbaum on what you need to know to rightfully gain back the money Amazon may be trying to keep from you.


Speakers: CJ Rosenbaum | Amazon Sellers Lawyer

Where: Central Hall Lobby

4:45pm - 5:00pm | Retail Reviews and Growing Revenue

Reviews are everywhere, on Amazon, Yelp and Google. According to BrightLocal, 95% of consumers between the ages of 18 and 34 read reviews for local businesses in 2018 and 91% trust online reviews as much as personal recommendations. This session will cover how to handle your positive and critical reviews in order to increase customer loyalty and get new customers.


Speakers: Darnell Holloway | Yelp

Where: Central Hall Lobby

5:00pm - 5:30pm | Retail Reviews and Growing Revenue

Reviews are everywhere, on Amazon, Yelp and Google. According to BrightLocal, 95% of consumers between the ages of 18 and 34 read reviews for local businesses in 2018 and 91% trust online reviews as much as personal recommendations. This session will cover how to handle your positive and critical reviews in order to increase customer loyalty and get new customers.


Speakers: Darnell Holloway | Yelp

Where: Central Hall Lobby