Sunday July 29th

9:30am - 9:45am | The Social Selling Mindset: The Methods Retailers are Using to See Sales from Social

Before money comes mindset! Get in the mindset for success and learn the methods that other retailers are using to get serious about social media for their business – with serious results. We’re talking more engagement, traffic, and sales. This presentation includes real examples!


Speakers: Crystal Vilkaitis | Social Edge Co

Where: Central Hall Lobby

10:00am - 10:15am | How Growing Retailers Harness POS Customer Data to Delight Customers

When 80% of your company’s future revenue will come from just 20% of your existing customers, can you afford customer disengagement? Absolutely not. For many retailers, the big question remains: how do I get customers back into my store? The answer is, to know them inside and out. By collecting, analyzing and harnessing your POS customer data, you can build segmented and personalized experiences that delight your customers and keep them coming back. 


Speakers: Jonathan Russel | Springboard Retail

Where: Central Hall Lobby

10:30am - 10:45am | Discover cost effective ways to engage with shoppers before, during and after they shop at your store.

Retailers, now more than ever  need to build customer experiences in-store, online and via events that make them stand out in today’s omnichannel world. Upselling and cross-selling needs to be embedded in your business, and it should not just be something that requires a human, but rather, implemented in an automated way that reaches every and each customer that physically comes into your store. As a retail tech company this is the reason Star Micronics has invested in in-store technology such as Digital Signage and PromoPRNT. Come and see the latest in retail technology as well as demos of Signage and promotion printing both on stage and at the Star table at IRC 2018.


Speakers: David Salisbury | Star Micronics Corporation

Where: Central Hall Lobby

11:00am - 11:15am | Two Revenue-Generating Strategies to Steal From Amazon

If you think Amazon is stealing your business, you’ve got lots of company.  Amazon is a behemoth that has completely changed how consumers think about shopping. But the truth is, if you’re losing business to them, it is only because you are letting it happen. Sure, Amazon is gaining market share at a ridiculous rate, BUT you CAN wrangle business back from them by taking a clear-eyed look at what they do and don’t do. You can grow your sales exponentially without using, or even knowing, algorithms. You’ll learn exactly how to fill the gaping void left by Amazon and increase your business and your profits right now.


Speakers: Cathy Donovan Wagner | RETAILMavens

Where: Central Hall Lobby

11:30am - 11:45am | 5 Ways to Identify If Your Current Shipping Strategy Is Working

Shipping and shopping go hand-in-hand nowadays, which is why an effective shipping strategy should be at the top of your priority list.  Join Refund Retriever’s Founder and President as he shares five ways to help you evaluate your current shipping efforts and strengthen your parcel efficiency. You’ll learn ways to streamline efforts, save money and optimize your shipping performance.


Speakers: Brian Gibbs | Refund Retriever

Where: Central Hall Lobby

12:00pm - 1:00pm | KEYNOTE: Moments of Truth: Why Should Customers Do Business With YOU?

Do you know what your customers really want? You should! Join consumer anthropologists Rich Kizer and Georganne Bender and learn what it takes to be successful in today’s crazy and competitive retail marketplace. You’ll learn: What customers with endless shopping choices expect from a trip to your store; How to see your store through your customers’ eyes; Positive perception building strategies that lead to increased sales; Relationship-building techniques to spin your doors; and more. You’ll leave armed with strategies, tactics, tips, and techniques; great ideas you’ll be able to easily implement the second you return to your business!


Speakers: Rich Kizer, Georganne Bender | KIZER & BENDER Speaking!

Where: Central Hall Lobby

1:15pm - 1:30pm | Results & Resilience in the Workforce: How to Strengthen Your Workforce

Technology today can provide everything from massages to cab rides and preoccupies – and distracts – most of our waking moments. We have multiple generations struggling with their “feelings” and what to do with them bringing issues ranging from bias and discrimination, to being unable to handle feedback. Often times, self-awareness is being replaced  with self-medication. What can we do as employers and leaders to equip this vital workforce with the “soft” skills that will create a strong “core” for results and resilience?


Speakers: Terry Hawkins | Progress Retail

Where: Central Hall Lobby

1:45pm - 2:00pm | Generation Z: Who Are They and What Do They Want?

Gen Z are the new kids on the block. Though younger than Millennials, this group already has $143 billion in buying power. This 15-minute presentation will cover how retailers can target Gen Z shoppers by breaking down who they are, what they like, and how to reach them. 


Speakers: Meaghan Brophy | Independent Retailer

Where: Central Hall Lobby

2:15pm - 2:30pm | Scaling Your E-Commerce Business 101

Want to save time? Want to increase productivity? Want to strengthen multi-channel sales? This 15 minute power session will share how to gain insight on re-pricing, FBA, drop shipping and more. You’ll learn the tools you need to know about to incorporate automation into your business while saving time and strengthening sales options.


Speakers: Tim Bildstein | SellerActive

Where: Central Hall Lobby

3:00pm - 3:30pm | PANEL: Tech, Retail & Why You Shouldn’t Be Afraid: Welcoming Technology into Your Retail Business

Retailers are busy folks… but you already know that. To help ease the never-ending list of things to get done as merchants, technology can offer support that the human touch alone simply can’t accomplish. Discover which technologies can best support busy merchants while also hearing from industry experts – including savvy retailers – on ways to strengthen your business operations, sales, shipping, marketing and more thanks to tech.


Speakers:

Nicole Leinbach Reyhle | Retail Minded
John Lawson | ColderICE Media
Jasmine Glasheen | Retail Minded
Brian Gibbs | Refund Retriever

Where: Central Hall Lobby

3:45pm - 4:00pm | Social Media for the Time-Challenged Retailer

Time is money – and you want as much of both as possible! Learn how to manage your most precious resource, your time, when it comes to marketing your store using social media. In this 15-minute session you’ll learn tactics to mainstream your social media efforts so that you have more time to spend running your store and interacting with your customers face-to-face.


Speakers: Crystal Vilkaitis | Social Edge Co

Where: Central Hall Lobby

4:15pm - 4:30pm | How Agile Retailers Compete by Mobilizing POS Inventory Data

Inventory management is key for profitability in retail. Disappointing customers by missing trends or not meeting their demand puts retailers in a serious deficit when they have to rely on reactive discounting. Consumers have high expectations, demanding inventory visibility in real-time across all channels and wanting to be able to shop seamlessly wherever, whenever. Learn to change your mindset and use your POS inventory data to grow profitably!


Speakers: Jonathan Russel | Springboard Retail

Where: Central Hall Lobby

4:45pm - 5:00pm | 6 Ways you can Encourage your Employees to be More Innovative

Innovation is a collective effort.  Give your employees incentive to contribute to the company vision to help generate new ideas, plus gain realistic ways to strengthen your leadership and employee engagement. 


Speakers: Dennis O’Keefe | Workful

Where: Central Hall Lobby

5:15pm - 5:30pm | Is Your Inventory Hurting or Helping You?

It’s your single largest expense and your most important one.  Are you using your inventory to grow your business?  Or is it strangling you?  You work hard to make good decisions about how much to order and when to bring it in.  Do you know the connection between your SKUS and your financial analysis?  Cathy Donovan Wagner is a retailer and consultant who wants to shorten your learning curve. She will share exactly what to do to better control your inventory, increase your cash flow and put more money in your pocket now.


Speakers: Cathy Donovan Wagner | RETAILMavens

Where: Central Hall Lobby