Wednesday March 20th

10:00am - 10:15am | How to efficiently scale your business with Channel Management Software

The world of e-commerce is growing bigger and more complex every year. Online sellers now have to choose buyer personas to target, which marketplaces to sell on, and which software best suits their needs and ability to scale. With the rapid evolution of Amazon and the growing dominance of sites like Walmart, eBay and more, it’s more important than ever to diversify your business model. Join Tim Bildstein from SellerActive as he takes you through a crash course in multichannel management software, and shows you the tools you need to manage, expand and scale your online selling channels, all from one powerful dashboard.

Speakers: Timothy Bildstein | SellerActive

Where: Central Hall Lobby

10:30am - 10:45am | Fast & Frictionless: The New Reality for Direct-to-Consumer Brands?

Becoming a true Direct-to-Consumer (DTC) brand means owning the entire customer experience, from discovery to delivery and beyond. However, many brands are failing to deliver on this promise and still accept a level of friction in their buying journey that isn’t compatible with modern consumer expectation. With more than two-thirds of consumers now reporting poor shopping interactions and an unwillingness to return to brands that don’t live up to expectations, customers can and will abandon those brands that don’t deliver seamless end-to-end shopping experiences.

This presentation will delve into why the DTC movement represents a seismic shift for retail, with a majority of brands having plans to launch into DTC or expand their channel over the next year, including major names like Nike and L’oreal. The speaker will explain why the implementation of seamless shopping experiences at all ends of the buying journey must be prioritized, and why those brands that hesitate are likely to find themselves left by the wayside.

You will learn about:

  • Brand and consumer attitudes around DTC
  • The reasoning behind DTC pushback and the risks involved
  • The common friction points in a typical DTC buying journey and how to eliminate them
  • Why optimizing your brand’s DTC experience is an opportunity that cannot be ignored

Speakers: Sara Arthwell | Brightpearl

Where: Central Hall Lobby

11:00am - 11:15am | 4 Steps To Moving More Inventory Faster Than Ever

There are 4 steps to moving out the most inventory ever AND putting the most cash in your pocket. This is not about just doing a sale. There is a science to all of retail inventory management – and this part is EASY to use once you know the 4 step process.

Speakers: Cathy Donovan Wagner | RETAILMavens

Where: Central Hall Lobby

11:30am - 11:45am | 5 Ways to Identify if Your Current Shipping Strategy is Working

Shipping and shopping go hand-in-hand nowadays, which is why an effective shipping strategy should be at the top of your priority list.  Join Refund Retriever’s Founder and President as he shares five ways to help you evaluate your current shipping efforts and strengthen your parcel efficiency. You’ll learn ways to streamline efforts, save money and optimize your shipping performance.

Speakers: Brian Gibbs | Refund Retriever

Where: Central Hall Lobby

12:00am - 1:00pm | Rise of the Robots: Chat Bots, AI, Machine Learning and Virtual Reality are Transforming Commerce

From marketing, to merchandising, to customer experience, the way we engage with customers is changing at a tremendous pace, driven by today’s customer expectations. None of us has the resources to truly personalize at scale to improve consumer retail experience. How might AI help?

This session will uncover emerging artificial intelligence technology, future capabilities that will exist for practitioners, and insight into how this will impact overall customer experiences.and increase conversion.

We will explore how AI and Cognitive Technologies are helping to: How Robots are helping with fulfillment Ways to improve and automate customer service with bots Methods for reducing friction in the shopping experience Exploring Virtual Reality and how it is impacting customer selection How your organization can get started today with any budget.

Speakers: John Lawson

Where: Central Hall Lobby

1:15pm - 1:30pm | From Loyalty Programs to Repeat Buyers

Loyalty programs, are they really worth it? Lightspeed tells you why rewarding customers means making more profits. Learn about how a loyalty program can help you distinguish between your most and least valuable customers. Next step? Turn those most valuable customers into repeat buyers. 

Speakers: Caro Jang | Lightspeed

Where: Central Hall Lobby

1:45pm - 2:00pm | Creating a stellar shipping experience for subscription box businesses

The subscription e-commerce market is multiplying by leaps and bounds. In fact, it has grown by more than 100% a year over the past 5 years, with around 3,500 subscription box e-tailers vying for consumer attention. And, while the most successful subscription businesses seem to have a business model that invests in content that makes the unboxing experience exciting, they are also finding that it’s essential to have an optimized shipping and logistics process in place that will provide a consistently great fulfillment and delivery experience each and every time. In this session we’ll discuss some solutions to subscription box fulfillment and delivery challenges including: order and inventory management, flexible fulfillment and shipping workflows, batch label printing, returns, and carrier options.

Speakers: Austin Cooper | Endicia

Where: Central Hall Lobby

2:15pm - 2:30pm | Use Existing Technology to Deliver Effective In-Store Marketing

Did you know you can use your physical store’s technology to onboard shoppers to your e-commerce website, loyalty program, social media accounts, and more? Presenting PromoPRNT, an innovative way to use your existing technology to deliver promotions, advertisements, and miscellaneous messages such as now hiring, store hours, and links to your social media pages. With no integration needed, it’s never been easier and more cost-effective to print promotions for shoppers directly at the point of sale. And because PromoPRNT is cloud-based, managing your marketing remotely has been simplified – even if you operate multiple locations!

Speakers: David Salisbury | Star Micronics

Where: Central Hall Lobby